The Challenge
The primary challenge was operating under strict constraints: no pricing changes, no promotions, no access to Booking.com’s Preferred Program, and no flexibility on minimum stay rules. Additionally, the hotel’s management was highly protective of its brand image and reputation, making them cautious about any external interventions. Despite managing 55 rooms and offering premium Balneo facilities, their ability to compete in visibility and conversion on OTAs was limited—requiring a delicate, low-risk approach to optimisation.
The Solution
RevTech applied its OTA micro-optimisation model, focusing exclusively on improving the hotel’s visibility and conversion on platforms like Booking.com—without touching prices, promotions, or minimum stay settings. Through over 180 targeted micro-actions per week, including enhanced photo tagging, content restructuring, amenity highlighting, and OTA profile improvements, the team worked within the available 70% operational scope. Regular coordination with the hotel’s team ensured alignment, transparency, and reassurance that the brand image would be preserved.
The Results
After partnering with RevTech, the hotel achieved remarkable results. In June 2025, the number of room nights increased by 184.93%, and revenue grew by 168.34% compared to the previous year. Hotel visibility on Booking.com quadrupled, reaching 1.65 million search result views, and bookings rose by 24.05% year-over-year for the same period.
